A blog is actually short for an older term known as “web log”. Generally speaking it is different from a static website as it based around entries or “posts” that are shown in reverse chronological order. Blogs or blogging can be referred to as the action of updating or posting entries onto a blog site.
Initially, blogs were usually the work of a single individual, and often covered just a single subject. More recently “multi-author blogs” (MABs) have developed, with posts written by multiple authors and professionally edited. MABs from newspapers, colleges, news stations, interest groups and similar institutions account for a general increase in quantity of blog traffic.
If you are uncertain as to whether a blog is for you, consider – blogs and blogging are better suited for clients who want to have frequent updates, posts, and new information constantly streaming on their site. Blogs also allow interactivity with respect to visitors posting and interacting with your site.
Some blogs provide commentary on a particular subject, others function as more personal online diaries, and yet even others function more as online brand advertising of a particular individual or company. The ability of readers to leave comments in an interactive format is an important component to blogs and blogging.
At Chance Ad we can design and build a blog platform that best suits your objectives and the goals for your company or idea. Blogging services are also available from Chance Ad where our dedicated staff actually provides the blogging service work for you. Contact us to find out more!